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Promotion is an attempt to inform products to potential consumers.
Promotion goals is that potential consumers are interested in buying or using products offered. So that manufacturers are expected to get increased sales and profit / earnings. With Promotion also expected to form the image of the product/service in the eyes of consumers and are also expected to change the opinions of consumers.
Media many Promotions and we can use them all for money available. We can use e-mail, talk directly (face to face), TV, magazines, roadside advertising and others.
Promotion of the improvement of our country (Promo Indonesia) is also quite fast. Moreover, since the increase of non goverment television, non goverment radio and IT improvement Promotion in our country can not be dammed. A number of industries engaged in the campaign so that it can open up job opportunities.
Known in the marketing strategy mix , namely Product, Place, Promotion and Price. The purpose of marketing in a industry is a industry that services that great benefit.
Not wrong if people says that there are industries on the significant of marketing. Imagine if a company is able to make a good enough but the company can not sell the product to the public! Of course the company will lose benefit. Therefore the require for marketing department.
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